Real clients. Real results.

No mock-ups, no invented numbers. Here's what actually happened.

Case studies

Professional Services

20 years online. Not a single enquiry.

The situation

A professional genealogist had maintained his own website for over 20 years. When I asked how many clients had ever come through it, his answer was none. Not one enquiry in two decades.

The first problem was hiding in the domain itself: a .uk.com address. It looks like a UK domain but it isn't. It's effectively a subdomain of .com, and Google doesn't treat it as a local UK domain. The site had been invisible to UK search from the start.

What changed

We moved to a .co.uk domain, rebuilt the site to be fast and clean, and I wrote all the copy from scratch, structured around what someone actually searches for when they need a genealogist, not around what he wanted to say about himself.

20+ years online with zero enquiries
Weeks until the first enquiry arrived
Steady client stream ever since
Healthcare — USA

65 pages cut to 9. Sales up immediately.

The situation

Andrew Leeds is a US-based medical professional who had built and maintained four of his own websites for years. Spread across 65 pages, the sites were hard to navigate, built on a fixed non-responsive theme, and not performing on smartphones. He posted on a developer forum looking for someone to rebuild them properly and hand them back.

What changed

All four sites were rebuilt on a flexible framework: no rigid themes, no pre-built templates forcing content into the wrong shape. The sprawling 65-page site was restructured into two focused sites of four and five pages each. Everything unnecessary was removed. What remained was clear, fast, and easy to navigate on any device.

The sites went live in 2017 and are still running today.

65 → 9 pages restructured into two focused sites
Immediate increase in sales after launch
8 years later, the sites are still live

The results showed immediately in increased sales and praise from my customers. His fees are reasonable. He is an attentive listener who knows when to offer significant changes that will improve the final result. I trust Neil and I highly recommend him.

Andrew Leeds, medical professional, USA
Education

5–8 enquiries a month. Without trying.

The situation

Nick Barlay is a published author who needed a brand new website to promote his family history writing courses and one-to-one editorial services. No existing site, no existing traffic. Built from scratch in 2018.

What changed

We built the site with one goal: generate enquiries passively from organic search, without relying on social media or paid advertising. The structure, copy, and SEO fundamentals were all set up to do the work quietly in the background.

Nick openly admits he has only occasionally promoted the courses. By his own account, he hasn't needed to.

5–8 enquiries per month from organic search
7 years of consistent results with minimal promotion
Converts enquiries into paying clients

I think if I was more proactive the site would certainly attract more traffic, but this has worked for me anyway.

Nick Barlay, author — familyhistorywritingcourse.co.uk

Want results like these?

Get in touch and we'll have an honest conversation about what's possible for your business.

Get in touch →